Dr. Rajkiran Prabhakar, is Ph.D. from Faculty of Management Studies B.H.U. and obtained his M.B.A. Degree from Institute of Engineering and Technology, Lucknow with specialization in Marketing and IT. Dr. Prabhakar has qualified UGC NET in Management (2004 & 2006). He has been awarded Rajeev Gandhi National Fellowship by UGC in 2008 for his research work. He started his career as Programmer in Techbooks International for three years (1999-2002). His academic career started in 2005 as Assistant Professor in Institute of Cooperative and Corporate Management Research and Training (ICCMRT), Lucknow. He has completed one minor research project funded by BHU and one ongoing major research project funded by University Grant Commission, New Delhi. He is also serving as an Associate Editor of esteemed journal known as Pezzottaite Journals. He has two edited books to his credit and has published several research papers and articles in reputed journals and magazines. He also participated and presented papers in National and International Conferences, Seminars and Workshops. He has served as resource person in different academic programs. His area of interest are Marketing with emphasis on Retail, Rural Development and MIS.